Friday, October 30, 2009

Just because you can, Doesn't mean you should

In the November 2009 edition of PCTODAY Magazine, in an article entitled “Twitter for Business”, the author explores the use of Twitter for “marketing, customer service, and even job placements”. When we do a social networking retention policy these days we address acceptable business uses of the technology, proper retention, privacy, etc. But remember just because technologies can be used for a business purpose, does not mean that they should be used at all. So make the business case and if you can then get the technology. Before implementing it, develop policy that properly manages it. Thereafter if you can’t readily retain it, you better tell business users that if content needs to be retained but cant with the technology used, then they need to communicate in a different way.

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